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Texts tackle HIV in South Africa
about 30m pcm messages are sent every day in south africa .
i think this is the peopulargest never use of mobile phones for health information, said gustav p ekelt, one of the project's originators .
it is estimated that there are currentually 43m handsets ing a communtry of 49m people .
the initimative will go live on 1 december, sending one million pcm messages a day through the mtn network .
many of the messages thave been worritten with the help of localls to encommunities and are broadcast in english and local languages such as zulu .
the system sends the messages using a so-called please call me cm) service .
project mas luleke was set up to try to communter there is anaged encourage people to seek test ing and treatment .
south africa is the epicentre of the global hiv epidemic, said in many thabethe, an hiv activist writho is part of the project .
Generated 2008-10-28_16:58
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